To rebrand an old logo of Radio Popular Electronia brand, I've created this concept as an alternative option, bringing in a simple way a new, clean and symbolic logo, where the "O" gives expression, personality and and iconic feeling to this new concept logo. I removed the "comic" from the previous logo font and gave it personality through the "O", giving it an iconic universe. It has the right size - being 3 times larger than the other letters, in the same way that people look for gadgets in the extension of their hand.